In the news
Tug’s CEO, Nick Beck talks to warc.com about why marketers in APAC should scrap the SEO vs. PPC mindset
“Instead of trying to split the difference, the most effective solution for marketers is to leave the SEO versus PPC mindset behind and use a blend of both. While amalgamation can be challenging, the outcomes are more than worthwhile; with the two methods offsetting each…
Tug’s UK Managing Director, Faye Daffarn Gives Her Response To The IPA Bellwether Report Q3 2020
Following the release of the Q3 2020 IPA Bellwether Report, Tug’s UK Managing Director, Faye Daffarn shares her thoughts with mobilemarketingmagazine.com on the news that the COVID-19 pandemic is continuing to do damage to marketing budgets in the UK
Tug’s Social Account Manager, Holly Kay gives marketingtechnews.net her guide for how brands can stand out on TikTok for the right reasons
“All eyes are on TikTok; from users who can’t get enough of its content to the US companies making a bid for acquisition — and brands are waking up to the potential.” Tug’s Social Account Manager, Holly Kay gives marketingtechnews.net her guide for how brands…
Tug’s Media Account Director shares her thoughts with DecisionMarketing.com about how algorithms are ruining ad creativity
Tug’s Media Account Director Hannah Thompson follows her talk with MAD//Fest at DMEXCO @ Home 2020 by sharing her thoughts with DecisionMarketing.co.uk on How to beat the algorithms and let ad creativity shine
Asher Gordon, Tug’s Head of Paid Media gives searchenginewatch.com his opinion on why Synergized Search is key to success in the new normal
“Marketers need a smart strategy to cut through the competition. The question is: will they drive the highest traffic and performance with search engine optimization (SEO) or pay per click (PPC)? Find out how to create the perfect balance to get desired results.”Asher Gordon, Tug’s…
Tug’s response to the Q3 2019 IPA Bellwether Report
Asher Gordon, our head of biddable media, has shared his thoughts on the Q3 2019 IPA Bellwether Report alongside other industry experts. Industry reacts: Q3 2019 IPA Bellwether Report