Started in Vice Media’s basement in 2006
Media was all about the relationships, with the dawn of digital everything changed. Now, it’s about driving results with data, hiring the smartest people and hard work. We stick to our motto of Work Hard and Be Nice to People.
Founded by CEO Nick Beck, Tug began life in the London basement of Vice Media, surrounded by magazines.
Nick took his experiences working at big player Oglivy Interactive where the opportunities for PPC growth were emerging. At that time in search engine marketing, everything was accountable.
It’s why being hands on is in Tug’s DNA – we still treat every pound and dollar like it’s our own.
Over the years, we’ve added more channels and capabilities, yet, like our campaigns, the agency is continually improving and evolving. We never stand still. We’re always striving to optimise and refine what we do.
As our CEO Nick Beck says,
“Build an agency people want to work with and work for, and the rest will look after itself.”
