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Facebook Buys FriendFeed

by David Brooks | 11.08.2009
facebook logoReuters report that the Social Networking giant, Facebook are to buy the new startup called Friendfeed. Friendfeed is similar to Twitter in that it works as a micro blogging platform. See below for a quote from Reuters:

“Facebook, the world’s largest social networking site, said it will buy FriendFeed, netting a group of prized ex-Google engineers in the fast-growing Internet business.

FriendFeed, an up-and-coming social media startup, lets people share content online in real time across various social networks and blogs.

The service is similar to, though less popular than Twitter, the microblogging site that Facebook tried to buy for $500 million in 2008, according to sources familiar with the matter.

Terms of the deal were not disclosed on Monday, but Facebook said FriendFeed would operate as it has for the time being as the teams determine long-term plans.

Facebook’s big gain in the acquisition is the engineering talent at FriendFeed, rather than the actual product, which has won critical praise, but lagged in popularity compared to Twitter, said Forrester Research analyst Jeremiah Owyang.”

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