Bigmouthmedia Newsletter 25/03/08

After reading through the latest bigmouthmedia newsletter i was finding it hard to choose which article to inform you guys about, so ive decided to include links to all the articles that interested me for your reading pleasure!

Google chases ‘white space’ spectrum

Search engine provider Google has urged the Federal Communications Commission (FCC) to open up unused sections of broadcast television spectrum in the US also known as ‘white space’.

Yahoo! targets rival Google in ad campaign

Yahoo! has launched a radio advertising campaign designed to convince listeners to use its search function as opposed to that of rival search engine provider Google.

Facebook ‘enjoying resurgence of popularity’

Social networking site Facebook has enjoyed a resurgence of popularity among users following a decline in its market share during January, new figures suggest.

Mobile web ‘popular among iPhone users’

Users of the iPhone device access news and information via their phones more than other mobile phone owners, according to new research.

Yahoo! plan ‘shows Microsoft bid is an undervaluation’

Yahoo! has outlined a three-year plan that, it says, proves Microsoft’s unsolicited proposal “substantially undervalues” the company.

Google hints at new ad formats at SES New York

During a heated Orion Panel at Search Engine Strategies New York Google hinted that search engine is developing advertising options suited to Universal Search.