Introducing Google Duplex for Google My Business
In the world of digital marketing and in particular SEO, it’s not unusual for Google to play around with their algorithm and test new features disrupting common best practice. Well, we’re here once again to bring you the latest test that is being carried out….
Two link building lessons from Brighton SEO
We recently attended Brighton SEO, one of the biggest bi-annual events in the industry, attended by thousands of digital marketers and SEOs every April and September. Every event features dozens of speakers who share their invaluable experiences, tips and advice on anything from Google algorithm…
Brighton SEO September 2018: All the presentations, slideshows and decks
The Tug SEO team are excited to be attending Brighton SEO on 28th September. There are a lot of great talks on the agenda, and plenty of big names on the lineup. It’s set to be a fantastic day, and one of the highlights of…
Trump, Idiots and Google Bombing
You know when your mate used to say, “If you look up stupid in the dictionary there’s a picture of you.” Well, that’s what happens to Trump if he searches for ‘idiot’ on Google. No, really. It works if you do it, too. How can…
Google launches mobile-first indexing
After a year-and-a-half of testing, Google mobile-first indexing has finally begun. Announced earlier this week on webmaster central blog, mobile-first indexing is now the new reality of how Google organises the web. Commencing on 26th March, Google started migrating websites which follow the best practices…
Mobile Speed Update – Are You Prepared?
Page speed has been a ranking factor for desktop searches since 2010 and has been making notable inroads on mobile recently. On 17th January, Google announced its new ranking algorithm, called ‘Speed Update’, which will have an impact on a limited percentage of mobile search…
How To Use Google My Business Posts
In June 2017, Google rolled out the ability to add Posts to Google My Business listings. With 82% of people now using search engines to find local information, businesses can use this new feature to promote deals, events or products directly in the search results….
The Skinny on Voice Search
Voice search originated in 2002, with the initial release of Google Voice search. 10 years later, Google released a new Google Search app for iOS, which featured an enhanced Google Voice Search function, aimed to compete with Apple’s voice assistant Siri. Since Apple’s Siri emerged…
Google AMP – New markets and March conference recap
It wasn’t long ago since we last covered some interesting new features coming for Google AMP. Google has certainly started to push their quick loading page format even further in 2017. March 7th and 8th marked the dates for a Google conference completely centred around…
Digital PR Trends & Outreach in 2017
With a new year comes new predictions about the trends that will change the way we work in digital. If you’re looking to revamp or refine your outreach strategy in the new year, looking at the trends and techniques that are set to be popular…
