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    Brighton SEO – What to look forward to

    by Jack Higgins 12th September 2019

    BrightonSEO brings together some of the best speakers from the world of search marketing and is an event highlight for many SEOs. An important point to note – BrightoSEO is big. Really big. The event has around 75 talks across the Saturday and the last…

    Search Engine Optimisation 0

    7 tips for first-timers at BrightonSEO

    by Olivia Lazenby 3rd September 2019

    This coming BrightonSEO will be my third time attending the event, which by no means makes me an expert. However, it does mean I can recall when I myself was a first-timer. Now with two events under my belt, I have valuable wisdom to impart…

    Everything Else, Search Engine Optimisation 0

    Why did the Daily Mail Lose 50% organic traffic? Google’s latest Core Algorithm update

    by Jack Higgins 18th June 2019

    It is estimated that Google handles over 2 trillion searches a year, meaning potentially big business for companies with a strong online presence. If you’re looking for a slice of the digital pie, then you are partially at the mercy of Google’s Search Algorithm and…

    Search Engine Optimisation 0

    Fake reviews: Why faking it till you make it doesn’t work with SEO

    by Jack Higgins 15th May 2019

    A news article by The Drum recently warned of a noticeable increase in fake reviews appearing on Amazon.  Consumer watchdog Which? investigated the Amazon reviews and found tens of thousands of suspicious reviews are appearing every day on the platform and could potentially risk undermining…

    Search Engine Optimisation 0

    Semantic SEO and Entity Search: Write Better, Rank Better

    by Yao Hu 15th April 2019

    Entity optimisation Although ‘entity optimisation’ may sound like a buzzword, believe it or not, it was first introduced by Google six years ago in 2013 when they released Hummingbird, a comprehensive overhaul of the core algorithm after updates Penguin and Panda. Hummingbird was largely understood…

    Search Engine Optimisation 0

    Google doesn’t use trust building sites for ranking – what does that mean?

    by Yao Hu 28th November 2018

    How Google core ranking algorithm works has always been a mystery. It is even more so when a site’s trustworthiness and credibility get involved. Historically, what we already knew is that Googlebot is not researching author backgrounds expertise – but what about local SEO looking…

    Search Engine Optimisation 0

    Introducing Google Duplex for Google My Business

    by Matt Foulds 7th November 2018

    In the world of digital marketing and in particular SEO, it’s not unusual for Google to play around with their algorithm and test new features disrupting common best practice. Well, we’re here once again to bring you the latest test that is being carried out….

    Search Engine Optimisation 0

    Two link building lessons from Brighton SEO

    by Jack Little 22nd October 2018

    We recently attended Brighton SEO, one of the biggest bi-annual events in the industry, attended by thousands of digital marketers and SEOs every April and September. Every event features dozens of speakers who share their invaluable experiences, tips and advice on anything from Google algorithm…

    Search Engine Optimisation 0

    Brighton SEO September 2018: All the presentations, slideshows and decks

    by Olivia Lazenby 21st September 2018

    The Tug SEO team are excited to be attending Brighton SEO on 28th September. There are a lot of great talks on the agenda, and plenty of big names on the lineup. It’s set to be a fantastic day, and one of the highlights of…

    Search Engine Optimisation 0

    Trump, Idiots and Google Bombing

    by Jack Little 27th July 2018

    You know when your mate used to say, “If you look up stupid in the dictionary there’s a picture of you.” Well, that’s what happens to Trump if he searches for ‘idiot’ on Google. No, really. It works if you do it, too. How can…

    Search Engine Optimisation 0
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