Brighton SEO September 2018: All the presentations, slideshows and decks
The Tug SEO team are excited to be attending Brighton SEO on 28th September. There are a lot of great talks on the agenda, and plenty of big names on the lineup. It’s set to be a fantastic day, and one of the highlights of the year for those working in search marketing.
If you weren’t lucky enough to get a ticket, or you simply want to view any of the presentations at your leisure after the event is over, we’ll be collating decks and slideshows right here, in real-time, on the day and afterwards.
Found a deck we haven’t uploaded yet? Tweet us @tugagency.
Auditorium 1
Content Marketing
10am – 11.15am
Ross Tavendale – Data Journalism: A practical guide to winning big links
Sarah Bradley – Getting Millenials’ Attention on Social Media
Bobbi Brant – How to Use Live Video in Content Marketing
Content Strategy
11.45am – 1.00pm
Matt Siltala – Are you a content creator or a content documenter?
John Brasington – Contextual optimisation: How to create value led content for your ecosystem?
Meg Fenn – Using stunning design to leverage your SEO
SERPs
2.30pm – 3.45pm
Hannah Thorpe – SEO without Traffic
Izzi Smith – Practical Insights into Winning Featured Snippets
Patrick Reinhart – Indexation, Cannibalization, Experimentation, Oh My!
Ranking Factors
4.00pm – 5.15pm
Marie Haynes – Super Practical Nuggets from Google’s Quality Raters’ Guidelines
Luke Sherran – Video ranking factors in YouTube
Keynote
5.30pm – 6.00pm
Rand Fishkin – The Future of SEO is on the SERP
Auditorium 2
Onsite Tech SEO
10am – 11.15am
Mike King – Software Testing for SEO
Barry Adams – Information Architecture and SEO: Laying The Foundations of Success
JP Sherman – Deliver Discovery & Revenue by Optimizing On-Site Search
Technical SEO
11.45am – 1.00pm
Dominic Woodman – Debugging SEO – Language & Breaking Down
Francois Goube – What I learned crawling 10 billion URLs and Analyzing 5 trillion log lines
Mark Thomas – Why auditing your rel=canonical configuration is a shrewd move
Link Building
2.30om – 3.45pm
Laura Hogan – Use Your Competitors For Freeeeee Links
Stacey MacNaught – Securing Your Links Before You’ve Even Produced Your Content
Elli Bishop – How to recruit and train a killer PR and Outreach team
Reporting
4.10pm – 5.15pm
Grant Kemp – Diving into DataStudio
Kim Dewe – How To Automate Key SEO Processes using API’s and Google Sheets
Sam Marsden – Efficient AF: Automating SEO Reporting With Google Data Studio
Syndicate 1 & 2
Site Speed
10am – 11.15am
Fili Wiese – Accelerate: Page Speed Optimization Tips
Chris Simmance – 2 Seconds is the New Slow: How businesses can build a better web
Aleh Barysevich – Winning with mobile page speed: killer technologies, tools, and tips
SEO Tools
11.45am – 1.00pm
Christoph C. Cemper – 20 Free SEO Tools You Should be using
Prabhat Shah – Amazon SEO tools that I wouldn’t avoid
Grant Simmons – The Batman SEO Toolbelt to Vanquish Google’s SERP
Voice Search
2.30pm – 3.45pm
Greg Gifford – How to use local to rock in mobile and voice search
Stuart Shaw – A Voice Assistant Investigation
Small Budget
4.10pm – 5.15pm
Joe Doveton – Small is Beautiful: Site Optimisation for SMBs
Izabela Wisniewska – 10 ways to build links without big budgets
Dom Hodgson – Shit, we’ve launched. Now what do I do?
Syndicate 3 & 4
Customer Experience
10am – 11.15am
Jack Barmby – Reviewing Success: A Proactive Approach to Reputation Management
Aiden Carroll – It’s A Stitch Up! Sewing Up Consumer Intent With Keywords
Mobile & AMP
11.45am – 1.00pm
Emily Grossman – Mobile Performance Optimization for Marketers
Natalie Mott – AMP Implementation on Non-Standard Content Management Systems
Miracle Inameti-Archibong – We made our website a progressive web app and why you should too
Crawl Management
2.30pm – 3.45pm
Gianna Brachetti-Truskawa – Crawl Frequency: What to do when it drops suddenly
Aysun Akarsu – Crawl-First SEO
Sean Butcher – How to Improve Your Website’s Indexation
Ecommerce Trends
4.10pm – 5.15pm
Gianluca Fiorelli – The future of Visual Search
Max Prin – PWA + AMP: The Future Of E-Commerce?
Barrie Tynemouth – Online Price Tracking and Price Wars
The Restaurant
Enterprise
10am – 11.15am
Rachel Costello – How to Tackle Enterprise Sites: Examples from the Biggest Brands
Eloi Casali – SEO in big media agencies
Cosmin Negrescu – Using Jobs-to-be-done to win more customers
Project Management
11.45am – 1.00pm
Briony Gunson – Effective planning for small-medium agencies/consultancies
Vicki Jakes – The Final 10 Percent
Beth Cook – Prioritising SEO In-House
Ecommerce PPC
2.30pm – 3.45pm
Alex Major – Comparison Shopping – The future of Shopping Ads on Google
Jack Cooper – Scaling large e-commerce catalogues for paid advertising
Weldon W. Whitener, PhD – The Power of Price Data
Paid Social
4.10pm – 5.15pm
Jon Quinton – 5 Truths The Gurus Don’t Tell You About Facebook Ads
Byron Marr – Using Facebook Funnels To Improve E-Commerce Campaign Targeting
Gareth Hoyle – Advanced PPC and Paid Social Tactics
Meeting Room 1
Fundamentals
10am – 11.15
Helen Pollitt – Technical SEO Audit Top Tips for Beginners
Clark Boyd – How to Optimise for Visual Search
Charlie Marchant – Ways to Definitely Get Links for Your Business
Personal Development
11.45am – 1.00pm
Arianne Donoghue – Why Failure Should Be An Option For All Of Us
Steve Hammer – Keeping your wits while working in Digital Marketing
Ricky Whiting – How to Build an e-commerce business off SEO
JavaScript and SEO
2.30pm – 3.45pm
Martin Splitt – Building search-friendly web apps with JavaScript
Jamie Alberico – SEO for AngularJS
Migrations
4.10pm – 5.15pm
James Brown – Six Site Migration Fails & How To Avoid Them
Esteve Castells – Learnings of Migrating 100,000 Subdomains to Subfolders
Dan Patmore – Navigating the pitfalls of website migration
Expo Stage
International Marketing
10am – 11am
Jitka Jizerova – Search beyond Google: The other search engines
Daiana Damacus – Putting the social into social search engines
European Market
11.45am – 12.45am
Alban Renard – The subtleties of Google search in French
Anna Troidl – How to succeed with German SEO
International Expansion
2.30pm – 3.30pm
Zanna Pupele – Site adaptation for foreign markets: trust signals
Barbara Bazzoli – Tips for choosing your next country to target