Google+ Communities vs Facebook Groups
I seem to be writing quite frequently about Google, and that’s probably a credit to them for being so busy. In fact, they’ve just introduced 18 new features to their G+ platform, worthy of its own post.
Rather than plough through all of the communities, I’ve decided to look at one single popular hobby to see how well they’re doing on Facebook and Google+: Running.
On Google+, it’s accumulated a healthy 4068 members with considerably high activity, between 9- 12 posts a day currently on a single one of its discussion sections (it has 12 in total).
This is where it gets tricky. Facebook actually has its own community pages, but many have labelled Google+’s introduction as an answer to Facebook groups. Well, let’s have a look at a running group.
- Google+ Communities should not be directly compared to Facebook groups like for like due to page/group ambiguity
- Facebook community pages leave a lot to be desired in terms of interaction and discussion (what’s a community without either?).
- Google+ communities are showing considerable activity, possibly due to launch hype (can it continue?)
- Not all Google+ communities have been optimised with Google Search yet