Olympic victory continues on Twitter
Social & Content
Following Usain Bolt’s outstanding 100m Olympic record clocking in at 9.63 seconds, Twitter reacted immediately after his lightning quick victory with a staggering 2,360 tweets per second.
Overall tweets per minute peaked at 105,000 which is at four times the level monitored during the Olympic opening ceremony by EchoScreen, the in-house monitoring tool used by Starcom MediaVest Group. Team GB’s Jessica Ennis, Olympic heptathlon champion managed to top 293,000 tweets after her gold win with her surname trending nationwide on the social network.
Below is an awesome infographic about how Bolt beat Twitter. Go Jams!