Google does Social Search
Results are taken from their friendsâ€™ social network profiles if users have added the relevant networks to their iGoogle profile.
However, content hidden behind privacy walls â€“ such as on Facebook â€“ wonâ€™t be served.
The launch comes a week after Google agreed a deal with Twitter to allow it to provide real-time search results.
Maureen Heymans, Google technical lead, and Murali Viswanathan, Google product manager, wrote on the official Google Blog: â€œThe way we do it is by building a social circle of your friends and contacts using the connections linked from your public Google profile, such as the people youâ€™re following on Twitter or FriendFeed.
â€œThe results are specific to you, so you need to be signed in to your Google Account to use Social Search. If you use Gmail, weâ€™ll also include your chat buddies and contacts in your friendsâ€™, familyâ€™s and coworkersâ€™ groups. And if you use Google Reader, weâ€™ll include some websites from your subscriptions as part of your social search results.â€
You can see the article here: http://www.nma.co.uk/google-launches-social-search/3005934.article?nl=DN