Yahoo Make Analytics Available to Customers

Yahoo have made their new web analytics tool available to all search and display advertisers for free, although to use the new service you will need an account manager in order to gain access to the new tool. Here’s a small quote from their blog:

 “Yahoo! Web Analytics offers user insight that you’re not likely to find in other free analytics tools, including demographic and behavioral insight on your website visitors, near-real-time reporting, and visibility into as many as 50 different types of actions that take place on your site…”

 Read the rest here.