Hala HULU!!
Posted over at the Batelle Blog, a new Video Sharing Website is up and running: “One of my favorite parts of Hulu is that it’s halfway to the video grammar in which I hope our culture gets to participate.” For the rest visit http://battellemedia.com/archives/004325.php
Tug lands Blyk
Tug recently landed a deal with Blyk to manage their search campaigns, Blyk are a new mobile phone network for 16-24 year olds which links you up with brands that are suited to your interests and in return gives you free texts and minutes. If…
Double Google Click!!
As I’m sure you’ve all already seen, Google have been looking into buying Double Click for a while now, well we have just recieved an email letting us know that its now final and Google have closed the acquisition of Double Click. Below is the…
Google to penalise slow landing pages
It may be time to order that server upgrade or tweak those heavy, slow loading landing pages used for arbitrage or other affiliate led campaigns. Not only will they hurt your conversions but it appears that Google are set to penalise landing pages which are…
Google Website Optimizer Seminar Today
From the Google Blog: “We’d like to remind you that the Website Optimizer team will be presenting a free online seminar tomorrow, March 11th at 9 am PDT. This one hour session will provide a brief introduction to Website Optimizer, review testing best practices, and…
March Update to Google Page Rank
We have recently launched our site and have started link building. Everyday I check the Page Rank and number of backlinks as if the site is a tender sapling. Well woke up this morning to Google recording backlinks for the first time but dropping us to 0 page rank……
Google’s not Wall Street’s Darling anymore…
This article from the LA Times states that investors are worried that Google isn’t as rceession proof as once thought…
Motorola’s “Say Goodbye†Campaign at Hong Kong Airport
Clever mobile ad campaign article over at MobiAD.com “When Hong Kong International Airport opened a new wing, they wanted to do something special to highlight the interactive screens in the terminal. So they launched a competition among Hong Kong agencies, with the prize being the…
Google launches AdSense for Video
Bigmouthmedia have posted an interesting news article regarding Google AdSense. Google will now allow advertising in Videos via a semi-transparent layer which will be charged on a cost-per-click basis. Full article link below. Link: http://www.bigmouthmedia.com/
Tug SES SEO Presentation Available to Download
Last Wednesday we attended SES London, in which there was a whole day dedicated to SEO. Speakers consisited of Andrew Girdwood (Head of Search at bigmouthmedia,) Greg Jarboe (Manager at Beyond Ink,) Andy Atkins-Krüger (Managing Director of WebCertain Europe Ltd,) and more. We’ve compiled a…
Onpage SEO and it’s importance
Onpage is the base of any SEO project and is what’s regarded as “best practiceâ€. Any good search company will insist on addressing the onpage factors at the early stages, more often than not, after the keyword enhanced copy has been drafted. Spiders need to…
Improving your click through rate with Creative Search Marketing
Consumers are becoming more savvy in the way they search online – great targeting isn’t enough to get their attention – relevance of ad creative is now the driving factor in click through rate. Click through rate (CTR) is a well known way of measuring…