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    • Blog

    What Is The Best Social Media Advice Someone Ever Gave You?

    by Pawena Kaniah January 18, 2021

    Aren’t we all hounding for that exclusive Social Media growth hack tip? That eternal chase of engagement rates, increase in follower numbers, and viral potential of your content strategy? Regardless of whether we’re simply beginning or we’re a well-seasoned veteran with multiple accounts and an…

    Everything Else, Influencers, Internet Marketing, Social & Content

    Lockdown on the high street: The effects of Covid-19 on small businesses

    by Faye Daffarn January 12, 2021

    While walking down my local High Street this morning, some 14 hours after the government announced National Lockdown #2, I wondered what this route would look like six months from now.  Almost every business has suffered, from big department stores to takeaways to shoe repairers….

    Everything Else

    The future of OOH post-pandemic – bleak or potentially brilliant?

    by Caitlin Wilson December 24, 2020

    While OOH is often seen as difficult to measure, it’s perfect for increasing brand awareness, as out of home adverts like billboards are near impossible to ignore and command consumer attention. Brands who want to create a presence often use OOH ads as part of…

    Everything Else

    What is the difference between PR and Digital PR?

    by Maria Lind December 24, 2020

    Digital PR has become a popular and often successful tactic to earn qualitative links in a scalable way. However, there is often a confusion of the difference between digital PR and traditional PR. It is not surprising that these confusions appear, and sometimes both worlds…

    Everything Else

    What the Changes to Google Ads Search Term Report Visibility Mean for Your Business

    by Furqan Wasif November 11, 2020

    “Ah, Google is at it again!” or so it goes across thousands of offices around the world every time Google changes a functionality in Google Ads. The collective groan or sigh is in anticipation over how the new changes will affect performance, costs, KPIs, etc….

    Everything Else

    Why Is Facebook Threatening To Pull Out Of Europe?

    by Emily Knox September 24, 2020

    Could browsing Facebook and Instagram be a thing of the past for Europeans? That’s what appears to be on the cards after a recent court filing. Facebook is currently in a legal battle with the Data Protection Commission over a recent order which called into…

    Advertising, Everything Else, Social & Content

    Brands & #BlackLivesMatter – how companies have navigated a shift in culture

    by Emily Knox June 24, 2020

    Black Lives Matter is an incredibly important conversation playing out in social media at the moment, one that brands feel compelled to enter into. Which brands have done this thoughtfully and which have stumbled? I consider three companies’ responses to #BLM and what we can…

    Everything Else, Internet Marketing, Social & Content

    Stay Clear – Why clear language is vital during a crisis

    by Olivia Williams May 13, 2020

    Stay Alert. It’s the kind of slogan you might expect to see plastered on the side of a motorway bridge to warn truckers not to fall asleep at the wheel. Or on promotional cans of energy drinks given out to feverish university students in the…

    Everything Else

    Australia vs Google and Facebook – COVID-19 Edition

    by Nick Beck April 24, 2020

    During this unprecedented global crisis, Australia has become an unlikely beacon of hope. After a devastating summer of bush fires, where the government response was too slow and ineffective, COVID-19 presented a new problem and this government was not going to be caught out again….

    Advertising, Everything Else, Internet Marketing

    Five questions for five digital marketing graduates

    by Olivia Williams November 8, 2019

    At Tug we know the value that graduates bring to any company. Every year we take on graduates through our Grad Scheme. We believe that investing in new people creates industry experts and that our graduate training programme offers the tools necessary for them to…

    Everything Else 0
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    What Is The Best Social Media Advice Someone Ever Gave You?
    By Pawena Kaniah
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    Lockdown on the high street: The effects of Covid-19 on small businesses
    By Faye Daffarn
    0
    The future of OOH post-pandemic – bleak or potentially brilliant?
    By Caitlin Wilson

    Latest

    0
    What Is The Best Social Media Advice Someone Ever Gave You?
    By Pawena Kaniah
    0
    Lockdown on the high street: The effects of Covid-19 on small businesses
    By Faye Daffarn
    0
    The future of OOH post-pandemic – bleak or potentially brilliant?
    By Caitlin Wilson

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