SEO – A Sport in Itself?

As we near the end of the Olympics and what has arguably been the greatest summer for sport in recent memory, it’s been difficult not to get caught up and let the excitement creep over into the working day. It got me thinking that maybe…

Explaining SEO to Non-SEO Friends

Working in SEO, I never quite know how to answer when someone asks what it is I do for a job. Reeling out something along the lines of ‘Improving a website’s search engine visibility through on site optimisation whilst building external backlinks from authoritative and…