From Knowledge Sharing to Greenwashing: The Role of Social Media in Promoting Sustainability
With climate change looming over us, sustainability has become a major concern in recent years. What’s more, social media has played a critical role in fostering conversations around this topic. Social media platforms provide a space where people can share ideas, voice their concerns, and…
Instagram Has Changed, And Here’s What You Need To Know
It is increasingly evident that Instagram is prioritising video content over static content. With its latest updates, Instagram makes sure the content takes over your whole screen. Right now your feed is going to change to be full-screen content (9:16) and it will also include…
What Does Web 3.0 Mean For Social Media?
What is your Web 3.0 avatar going to look like? Madhura at MarTech has listed a vision for hers, and it’s got us thinking: how might everyone customise theirs? The highly anticipated arrival of Web 3.0 is here, and we are excited to know more….
New Instagram update! How to get Instagram’s chronological feed?
Instagram has finally rolled out a chronological order option on its platform. Much like Twitter, you can now control how the feed is designed for you. In the past, many users have complained about how the algorithm dictated your feed. People have become ‘hooked’ to…
Is It Important To Have A Social SEO Strategy?
Search Engine Optimisation (SEO) and social media can appear to be two different branches of digital marketing. But, there are many ways that these can support each other. The ultimate goal of SEO is to drive traffic to your website, and the aim of social…
Making Social Media Algorithms Work For You In 2022
Social media algorithms are an ongoing mystery and they are changing by the second. But if we can ascertain what makes them tick, it can give us a huge advantage when creating content. In this blog we give you a complete solution for Facebook, Twitter, Instagram…
Social Media Accessibility: A Guide to Alt Text on Social Media
People with limited vision should be able to enjoy quality content with complete ease. Did you know that social media content is not yet accessible to all? But you can make it so. And it is very important to do so. Everyone online should be…
