How to get links to your site by using brand mentions
Most SEO experts know that brand mentions of your clients are a good way to get high value links. Unfortunately, we often forget to use this tactic because it can be a bit fiddly in terms of actually identifying brand mentions in a reactive and…
Why Social Media Optimisation matters
Optimising your social media profile for SEO is an often underused tactic to drive more traffic to your social media profiles and help them appear in SERPs. However, you can implement some very quick and easy changes that will make your social media profile stand…
Why you should make Followerwonk a part of your content marketing strategy
Followerwonk is a handy social analytics app which is brought to us by the same people as Moz, the SEO software. If you work in influencer marketing, Followerwonk is particularly useful for clients that are looking for influencers/bloggers with a high Twitter followership. However, finding…
The secrets of creative people and how to become more creative
The mysteries surrounding creative people are endless. We might imagine them painting an oil colour masterpiece in their chic Parisian apartment filled with clutter and antiques. After all, that is what they need to be creative or is it not? We also assume that creative…
How Virtual Reality will change the way we do content
Virtual Reality is big right now. Oculus Rift, the headmount that allows you to interact with a computer-simulated reality will become accessible to the public in early 2016 priced at £350 initially. Making the product become more available to the public, will likely change the…
Moz vs. Majestic – which is the better tool?
Simply put: both Moz and Majestic are great tools for SEO. However, during my research, I tried to look at different aspects of SEO and realised that both tools have advantages over the other when used for different tasks in your day-to-day SEO activity.
9 SEO tips for the social media profiles of your business
Aligning on-page elements of your social media profiles with your overall content strategy is important for SEO. Google uses signals from your social media profiles for the ranking algorithm so your social media profiles need to be optimised in much of the same way as…
