7 social media updates you might have missed in 2018 so far
The social media landscape is always on the move, with new features constantly being added and old favourites being replaced, it’s often hard to keep track. We’ve taken a closer look at some of the new updates you might have missed so far in 2018….
Tug Life III: 10 Highlights from our first roundtable of 2017
The human relationship with technology has never been more exciting, fraught or all-encompassing as it is today, which is why we have chosen Human vs Machine as the theme for our third installment of Tug Life. In the lead up to the event, we invited…
Facebook launches Messenger Day, Snapchat Stories clone 3.0
TL;DR – Messenger isn’t the first, we’ve been here before – Emerging markets set to benefit In an all too familiar turn of events, Facebook has announced another clone of the popular Snapchat Stories feature, this time for Messenger. This move comes just weeks after…
Brands react to The Oscars 2017: 6 brilliant pieces of reactive content
Last night’s Oscars ceremony was eventful, to say the least. Moonlight was named Best Picture, after a mix-up with envelopes saw La La Land incorrectly named as the winner. Brandwatch says 60,000 mentions occurred in the minute following the biggest mishap in the 89-year history…
Facebook has no chill, clones Snapchat with WhatsApp Status
TL;DR Sub-zero temperatures reached Last September, WhatsApp tested a host of new features exclusively to Android users running the beta version of the app – with many picking up on the incredible similarity these ‘new’ features had to Snapchat. Users can add stickers and emojis…
Less content, more engagement: what can brands on Facebook expect in 2017?
Social marketing platform Mavrck waded through 25 million user-generated posts from Facebook in 2016, with several key behaviour trends emerging from the study. In short, users in 2016 on the platform posted 30% less content than they did in 2015, with a 26% increase in…
Pinterest Takes on Google with Lens, Bringing Visual Search to The Masses
On Tuesday (February 7th), Pinterest introduced the world to the Lens, labelled as “search outside the box”. Simply, Lens lets users explore, search and discover real-life objects through the power of machine vision. So whether you’re after a tasty new recipe to use up your…
A Career in TV & The Future of the Industry: Jonathan Pearce at TugTalks
“As an industry, I don’t think we fully understand it; how to grasp it yet:” Jonathan on the implications that social media has had on the broadcast industry to date, a theme discussed on Friday. Tug Talks 2017 was launched by legendary sport and entertainment…
