New Google Page Experience Update – Core Web Vitals
Early in May 2020, Google announced Core Web Vitals – an initiative to provide unified guidance for quality signals that, they believe, are essential to delivering a great user experience on the web. This was the first part of their focus on user experience for…
Keeping your customers (and your SEO!) up to date in a crisis
Coronavirus content is everywhere and updated in real time. With consumers spending more time online, whilst at home, they expect to be able to find essential up-to-date information from businesses too. It’s imperative that businesses understand customer queries (as they likely will have changed significantly!)…
Brighton SEO – What to look forward to
BrightonSEO brings together some of the best speakers from the world of search marketing and is an event highlight for many SEOs. An important point to note – BrightoSEO is big. Really big. The event has around 75 talks across the Saturday and the last…
Why did the Daily Mail Lose 50% organic traffic? Google’s latest Core Algorithm update
It is estimated that Google handles over 2 trillion searches a year, meaning potentially big business for companies with a strong online presence. If you’re looking for a slice of the digital pie, then you are partially at the mercy of Google’s Search Algorithm and…
Fake reviews: Why faking it till you make it doesn’t work with SEO
A news article by The Drum recently warned of a noticeable increase in fake reviews appearing on Amazon. Consumer watchdog Which? investigated the Amazon reviews and found tens of thousands of suspicious reviews are appearing every day on the platform and could potentially risk undermining…
