Tug’s Blogger & Small Biz Event a Success!
Last Thursday, Tug’s SEO team hosted our second knowledge sharing evening attended by bloggers and small business owners. Attendees were excited to learn more about SEO and the team was keen to meet the enthusiastic group. We kicked off the evening with refreshments and a…
SEO & PR Workshop for Small Businesses and Bloggers
Following the success of our last blogger event, we’ve decided to bring it back this summer and take it up a notch!
72 Takeaways from the Content Marketing Show 2014
We had a great day spent at the Content Marketing Show put on by Rough Agenda – the folks behind Brighton SEO. It was my second time at the event while my colleagues Verena and Carlo were there for the first time. They were quite…
Our Favourite Presentations from the 2014 Content Marketing Show
Yesterday, three members of the SEO team at Tug headed over to the content marketing show at the Institute of Education in Russell Square. Pens and paper in hand, we were all prepared to learn about best practices, hear success stories and network in the…
Insight Into your Website’s Usability
UX. It’s the new acronym on every digital marketer’s lips. UX, or user experience, means taking into account the person who will be interacting with your product, service, and website. Apparently, it’s the new SEO. In reality, it’s just another way to optimise your website…
Why Search Agencies Need an In-House Content Creator
I did a quick search of agencies that advertise that they create content in-house. Besides content marketing agencies, most don’t mention whether they have copywriters, developers or designers in-house. This is something that clients want to know that you have. They should know that a…
How to Write a Content Brief that Doesn’t Suck – Or That Gets Results
SEOs have heard it x million times: Content is King. And if I hear it again, my head is going to explode. “Create content that people love and want to share!” “A great idea means great content and even greater reach!” I’m sick of hearing…
Why Are People Making Such a Big Deal about Expedia?
“Expedia lost 25% of their search visibility in Google possibly over unnatural links” “Is Expedia feeling Google’s wrath?” “Was Expedia targeted by negative SEO?” Surely if you’re at all involved in SEO, you’ve heard about this – people believe that Expedia was penalised by Google…
Tug Hosts SEO & PR Workshop for Bloggers!
Is it worth it to go back to old posts to add SEO information? Would I be ‘selling out’ if I work with a brand? What’s the point of Google+? Does social media even influence SEO? How do I track the success of my SEO?…
Battle of the Christmas Ads, Pt. II
Just when we thought the John Lewis Christmas ad was going to be the one to go down in history, out comes Candian airline WestJet with their Christmas miracle video. It’s garnered almost 6 million since it was released on Monday. TL;DWatch: Passengers getting on a…