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    • Blog

    Tug’s Blogger & Small Biz Event a Success!

    by Alyssa James August 26, 2014

    Last Thursday, Tug’s SEO team hosted our second knowledge sharing evening attended by bloggers and small business owners. Attendees were excited to learn more about SEO and the team was keen to meet the enthusiastic group. We kicked off the evening with refreshments and a…

    Search Engine Optimisation

    SEO & PR Workshop for Small Businesses and Bloggers

    by Alyssa James July 29, 2014

      Following the success of our last blogger event, we’ve decided to bring it back this summer and take it up a notch!

    Search Engine Optimisation, Tug

    72 Takeaways from the Content Marketing Show 2014

    by Alyssa James July 25, 2014

    We had a great day spent at the Content Marketing Show put on by Rough Agenda – the folks behind Brighton SEO. It was my second time at the event while my colleagues Verena and Carlo were there for the first time. They were quite…

    Search Engine Optimisation, Social & Content

    Our Favourite Presentations from the 2014 Content Marketing Show

    by Alyssa James July 18, 2014

    Yesterday, three members of the SEO team at Tug headed over to the content marketing show at the Institute of Education in Russell Square. Pens and paper in hand, we were all prepared to learn about best practices, hear success stories and network in the…

    Tug

    Insight Into your Website’s Usability

    by Alyssa James June 19, 2014

    UX. It’s the new acronym on every digital marketer’s lips. UX, or user experience, means taking into account the person who will be interacting with your product, service, and website. Apparently, it’s the new SEO. In reality, it’s just another way to optimise your website…

    Search Engine Optimisation

    Why Search Agencies Need an In-House Content Creator

    by Alyssa James March 27, 2014

    I did a quick search of agencies that advertise that they create content in-house. Besides content marketing agencies, most don’t mention whether they have copywriters, developers or designers in-house. This is something that clients want to know that you have. They should know that a…

    Search Engine Optimisation, Tug

    How to Write a Content Brief that Doesn’t Suck – Or That Gets Results

    by Alyssa James February 26, 2014

    SEOs have heard it x million times: Content is King. And if I hear it again, my head is going to explode. “Create content that people love and want to share!” “A great idea means great content and even greater reach!” I’m sick of hearing…

    Search Engine Optimisation, Tug

    Why Are People Making Such a Big Deal about Expedia?

    by Alyssa James January 27, 2014

    “Expedia lost 25% of their search visibility in Google possibly over unnatural links” “Is Expedia feeling Google’s wrath?” “Was Expedia targeted by negative SEO?” Surely if you’re at all involved in SEO, you’ve heard about this – people believe that Expedia was penalised by Google…

    Search Engine Optimisation

    Tug Hosts SEO & PR Workshop for Bloggers!

    by Alyssa James January 17, 2014

    Is it worth it to go back to old posts to add SEO information? Would I be ‘selling out’ if I work with a brand? What’s the point of Google+? Does social media even influence SEO? How do I track the success of my SEO?…

    Search Engine Optimisation, Tug

    Battle of the Christmas Ads, Pt. II

    by Alyssa James December 11, 2013

    Just when we thought the John Lewis Christmas ad was going to be the one to go down in history, out comes Candian airline WestJet with their Christmas miracle video. It’s garnered almost 6 million since it was released on Monday. TL;DWatch: Passengers getting on a…

    Social & Content
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    Latest

    0
    Digital performance agency Tug appoints Comms 101 for PR strategy
    By Nick Beck
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    By Maria Lind
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    By Emily Knox

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