Video Optimisation is all about YouTube! Right?
YouTube is the 2nd largest search engine in the world. However video optimisation is about so much more than just tagging a video in YouTube. It is important to ask some key questions about your use of video and where you are putting it before…
Large Video SERP in Google
It appears that Google is once again testing large video thumbs in their SERP. In this example it is for songs that have videos: Interestingly the placement looks a bit like you can play the video within the SERP (clicking in fact takes you through…
RIP – SEO Keyword Traffic Reports
As many in the SEO and wider marketing world will be aware, the last week or so has seen a more definite nail in the coffin for organic keyword traffic reporting with the number of so called ‘(not provided)’ organic visits increasing rapidly. To the…
The Guardian Domain Change
It would appear The Guardian has rolled out their new domain strategy today as announced back in May 2013. The well established online news site has shifted the domain strategy away from www.guardian.co.uk to www.theguardian.com. The new domain strategy is clearly intended to provide geo-targeting…
Omnicom and Publicis merger – The Big Data battle royal
With the news over the weekend that WPP’s position as the largest advertising and marketing company in the world has been overtaken by the merger of Omnicom and Publicis, are we now looking once again at the contest for domination of the Big Data world?…
The evolution of search – speed or serendipity, instant gratification or personal discovery?
Now, you will have to forgive me for the use of rose-tinted spectacles here but I think I miss the way search engines used to be. In today’s world of instant results and instant gratification, have we all lost the ability to actually hunt for…
