Massive fines show the ICO is serious when it comes to upholding GDPR
When General Data Protection Regulation (GDPR) came into force in May last year, for most people the biggest frustration was the barrage of emails from brands clogging up their inbox. But for brands and marketers, GDPR has been a wake-up call for the way user…
Flexible working at Tug
Office jobs are becoming increasingly easy to perform remotely thanks to advances in technology. Need to ask your boss a question? Just send them a message on Slack. Got a conference call? No problem, dial in with Zoom. Collaborating on a piece of work? There’s…
What the new CMA guidelines for influencers mean for brands
On 23rd January the Competition and Markets Authority (CMA) announced a set of guidelines for influencers. The guidance centres around transparency in influencer marketing – an issue that the industry has been plagued by for some time. The CMA guidelines set out what influencers need…
What the dickery dock is TikTok?
TikTok is a relatively new player on the social media scene, and it’s hugely popular with Generation Z.
Best of 2018 – the Social and Content edit
2018 has been a year of sharing, stories and scandals for social media. This year social channels have expanded their offering to feature shopping, TV, video, stories, 3D images, filters, live streams and so many more features, designed to enable users to share their lives…
Tug at MAD Fest 2018
We’re excited to be sponsoring MAD Fest, London’s newest and most innovative expo. MAD is a two-day festival bringing together Marketing, Advertising and Disruptive tech influencers for a series of talks. Tug at MAD Fest As sponsors of MAD Fest, we’ve been given the opportunity…
Brighton SEO September 2018: All the presentations, slideshows and decks
The Tug SEO team are excited to be attending Brighton SEO on 28th September. There are a lot of great talks on the agenda, and plenty of big names on the lineup. It’s set to be a fantastic day, and one of the highlights of…
The Instagram Effect
How a simple image sharing platform has changed entire industries I remember getting Instagram. I remember downloading the app and following a few dozen of my friends. Inexpertly applying filters to overexposed photos on holiday in Portugal. Not writing a caption to accompany said photo…
Brands and social media: 3 mistakes to avoid
In recent years brands have been keen to leave their corporate reputation behind and positions themselves as funny, approachable and light-hearted. Today it’s not uncommon to see Burger King mocking McDonald’s, Tesco Mobile taking down the trolls, and Samsung making fun of dick picks. Perhaps…
Three of the best social media platforms to find content ideas for your blog
As any content writer will know, coming up with stellar blog ideas week after week as part of your content strategy can be a challenge. It’s hard to find inspiration on a regular basis, especially if you’ve written about similar subjects already in the past….