Alexa – How does voice search affect my digital marketing strategy?
If you haven’t asked Alexa to tell you what the weather looks like for the day ahead or even to settle a debate on who scored the most hattricks in the premiere league, then where have you been? Voice search is voice recognition technology in…
Best of 2018 – the Social and Content edit
2018 has been a year of sharing, stories and scandals for social media. This year social channels have expanded their offering to feature shopping, TV, video, stories, 3D images, filters, live streams and so many more features, designed to enable users to share their lives…
Tug at MAD Fest 2018
We’re excited to be sponsoring MAD Fest, London’s newest and most innovative expo. MAD is a two-day festival bringing together Marketing, Advertising and Disruptive tech influencers for a series of talks. Tug at MAD Fest As sponsors of MAD Fest, we’ve been given the opportunity…
Brighton SEO September 2018: All the presentations, slideshows and decks
The Tug SEO team are excited to be attending Brighton SEO on 28th September. There are a lot of great talks on the agenda, and plenty of big names on the lineup. It’s set to be a fantastic day, and one of the highlights of…
The Instagram Effect
How a simple image sharing platform has changed entire industries I remember getting Instagram. I remember downloading the app and following a few dozen of my friends. Inexpertly applying filters to overexposed photos on holiday in Portugal. Not writing a caption to accompany said photo…
Brands and social media: 3 mistakes to avoid
In recent years brands have been keen to leave their corporate reputation behind and positions themselves as funny, approachable and light-hearted. Today it’s not uncommon to see Burger King mocking McDonald’s, Tesco Mobile taking down the trolls, and Samsung making fun of dick picks. Perhaps…
Three of the best social media platforms to find content ideas for your blog
As any content writer will know, coming up with stellar blog ideas week after week as part of your content strategy can be a challenge. It’s hard to find inspiration on a regular basis, especially if you’ve written about similar subjects already in the past….
Cheap influencers, the transformation of automotive and Ninja, the world’s most famous man – TugLife IV, day four
Our very last session of the week focuses on the travel, entertainment and leisure sectors. Our modern lives are becoming less active, causing endless problems for our health and wellbeing, as well as the strain this puts on the economy. We’re consumed by technology and…
Will people still care about cars? 3 things we learned at Tug Life IV: Automotive
Self-driving cars, population growth, pollution and congestion – the automotive industry faces some major challenges looking ahead to the future. But cars remain a vital part of everyday life. They get us from A to B, they say something about who we are, and apart…
Tug Life IV: 4 the do’s and don’ts of Influencer Marketing
The sun is shining down on Protein Studios for the final day of Tug Life IV. Over the last three days we’ve heard from a fascinating range of speakers in industries as broad as retail, artificial intelligence, technology, marketing and sales. Today’s first session is…